The Foxhole™ Story
17 January 2020
I joined the Army Reserves as a skinny 16-year-old and very proud third-generation Defence member in my home town of Hobart then changed over to Pussers in 1994. When I received my first two medals in 1999 – the AASM with East Timor clasp and INTERFET - I became a loyal customer of Glendinnings (for those of you old enough to remember them) for my ribbon bars.
The initial spark of what would become Foxhole Medals was ignited in 2004 during my newest posting with the RAN in Nowra, New South Wales - with no local Glendinnings - as a Petty Officer Aircraft Technician Instructor.
I was undoubtedly suffering with a bit of anxiety at the time and hence my perfectionism/borderline-OCD was in full flight; so, while the lovely lady at the local clothing store - hi Helga! - did an admirable job of my ribbon bars and medals, I decided to give them a go myself ‘just as a bit of a hobby’. Famous last words.
As a now somewhat-polished Navy boy, I set out to make the best quality ribbon bars and medal set I possibly could with the best quality materials I could afford – Toye Kenning & Spencer ribbon, die struck replica medals - and I tweaked the court-mounting process and used acrylic backing board instead of flimsy, entirely non-weatherproof cardboard or buckram. I fell in love that night with the entire process: the slicing of quality colourfast ribbon in just the right length with razor-sharp scissor blades, a perfectly trimmed board providing the foundation for flawless tape application, the almost meditative repetition of perfect stitching – a thousand tiny steps that all need to be done faultlessly and with quality materials to create an end result of perfection. Just like fixing one of my beloved Seahawks, but in miniature form.
And that was it really. The guys in the office were the first ones to put orders in after they’d seen mine, then word got round and ‘James Grice Medal Mounting’ was servicing Navy customers from Albatross, then Nowra generally (the clothing store was referring customers to me too) and the south coast of New South Wales, and then great support from RSL Tasmania when I moved back in 2006.
At this point, I had so many orders that I literally had to choose to shut it all down and get a real job or make it into something. And so Foxhole Medals was born. I initially operated from my mum and dad’s garage in Honeywood, then a custom-built garage at home with my first staff member; I then became the third medal mounter in Australia to open an eCommerce store in 2007 (behind two large-scale companies) then moved to the big smoke with two Hobart-CBD shopfronts and 6 staff, and I’m now working back at home with my team as online and phone sales dominate the retail market in 2020. My passion is still creating beautiful products and the new Tasmanian Prison Service medallions and our magnet-backed ribbon bars are my latest projects.
I am so proud of what Foxhole Medals has become. We’re never going to be the cheapest - we can’t afford to be with the quality of our products and our staff - but we aim every.single.day. to be the finest medal mounters in Australia and we’d love the opportunity to look after you and your family.
Director - Foxhole Medals
How We Operate
At Foxhole™, short cuts and compromise are not an option. You will always get the highest quality service and product that you deserve. We back up everything we do with a 'no problem' approach - whatever it is, if you get in touch with us it won't be a problem.
Foxhole™ is a professional Australian Company that is fully insured and professionally managed. All of our products and services are manufactured or assembled in our company retail store and production centre in Hobart, Tasmania.
All medals are prepared for wearing in accordance with the wearer's (or ancestor's) service, as all have differing requirements.
We securely ship nationally and internationally using the Australia Post eParcel system, and can deliver to most areas in Australia within 2 business days. Australia Post's eParcel Service, is an express, registered service - signed for on delivery. This is the safest and fastest form of shipping. International clients can be serviced via various international courier options in as little as 3-4 business days (excluding production times and carrier delays).
We offer you two levels of production service that are predictable and reliable:
- our standard 10 business days production service; and
- our express 2 business days priority service (excluding shipping times).
Because of our superior production systems and inventory management processes, these production service times are able to be offered all year round, even during our busiest periods we can guarantee production times will be adhered to.